Dell’s XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models.

The company has opted to kill off the XPS brand in favor of something simpler, although from what we can tell, it might ...

Dell is rebranding its laptop and desktop lines for 2025. The computer maker has shuttered its longtime model names in favor of a simplified nomenclature that it announced today at CES 2025. Dell's ...

Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.

Inspiron, XPS, and other Dell brands are going the way of the dinosaur it seems as the new Dell, Dell Pro, and Pro Max take their place.

Dell is introducing a revolution in the branding of its computers: XPS, Latitude, and Inspiron are being phased out, making way for simple and clear names – Dell, Dell Pro, and Dell Pro Max.

XPS? Out. Latitude? Nope ... product lines will be split into just three buckets: Dell, Dell Pro, and Dell Pro Max. And yes, that should sound eerily familiar. It’s hard not to see the Apple ...

The computer giant is ditching decades-old sub-brands in favor of ones nearly identical to Apple’s. They’re derivative, but ...

Dell laptops are being split into three categories: Dell, Dell Pro, and Dell Pro Max. Dell laptops are meant for work and play. Dell Pro is designed for “professional-grade productivity,” while the ...

This rework marks a major shakeup for Dell's PC naming schema, which has used the Inspiron, XPS, Latitude, and Precision ...

Unified product lines Grey box shifter, Dell has killed off its XPS branding, marking the end of an error for the iconic clamshell ultralight laptops, 2-in-1 devices, and desktops that have become a ...

So that means Dell’s top-of-the-line laptop will be referred to as the Dell Pro Max (Premium), which is a step above the Dell Pro Max (Plus), which is a step above the Dell Pro Max (Base), which is a ...