Apple Cider Vinegar' follows wellness influencers Belle Gibson and Milla Blake in their misguided attempts to treat their (both fake and real) cancer through holistic medicine suggested by the Hirsch

Throughout Apple Cider Vinegar, journalists are investigating Belle. One of them, a journalist named Justin (Mark Coles Smith), learns about Belle from his partner Lucy (Tilda Cobham-Hervey), who takes solace in Belle's feed while she’s undergoing breast cancer treatment—and even decides to pause it altogether and try alternative remedies.

New Netflix series Apple Cider Vinegar tells the story of an influencer who lied about having a terminal illness to promote alternative therapies. A decade on, it remains a warning.