Nvidia’s big RTX 5070 claim is all based on its latest generation of DLSS. “Impossible without artificial intelligence,” admits Huang after promising that the RTX 5070 can deliver RTX 4090 levels of performance. DLSS 4 has a new Multi Frame Generation technique that can generate up to three additional frames per every traditionally rendered frame.

Intel officially announced its first two budget-mainstream Battlemage GPUs, the Arc B580 and Arc B570, but they're only the first salvo. The new architecture offers performance and efficiency improvements that should give Nvidia some much-needed competition, though drivers remain a potential sticking point.

As always, CES 2025 kicked off with a plethora of new, mind-blowing, and futuristic tech, with companies showing off everything from impressive screen technology to vehicles of the future and a whole bunch of AI products infused into everything.

Nvidia has revealed its lineup of the latest generation RTX 50 series GPUs based on Blackwell architecture, supported by AI. There are four options for now, starting with the RTX 5070 and going up to the RTX 5090.