Marketing24d
The New 4Ps of Marketing
Back in college or at some point in your career, you learned about the 4Ps of marketing: place, price, product, and promotion. Though nearly 60 years old, the 4Ps still hold weight today. However, the ...
Marketing5mon
The 4Ps of Marketing Amid COVID-19: Strategy Reassessment and Adjustment
For many organizations, COVID-19 has turned the 4Ps of marketing—product, place, price, and promotion—into 4Cs: confusion, calamity, chaos, and complexity. The situation calls to mind Atul Gawande's ...
Hosted on MSN6mon
House lawmaker joins call to add P9-billion budget to 4Ps
MANILA, Philippines — A House of Representatives lawmaker said Tuesday that Congress ... supplemental budget should be given to the Pantawid Pamilyang Pilipino Program (4Ps) since its allocation was ...
Forbes7y
Retailers Need New Tools For Marketing: Forget The 4Ps, Embrace The 4Es
Here is the new format for retail marketing: Retailers have to replace the outmoded 4Ps model of marketing based on Product-Price-Promotion-Placement with the 4Es format of Experience-Exchange ...
pna13d
House minority leader Libanan drops congressional bid
House Minority Leader Marcelino Libanan has dropped plans to run as representative of Eastern Samar’s lone district, heeding ...
The Manila Times on MSN5h
Gaming the system
OUR economic and political elites have mastered the art of gaming our political and economic system. No matter what reform ...
The Manila Times on MSN12h
ACT-CIS tops party-list preferences of voters — survey
The Anti-Crime and Terrorism Community Involvement and Support Inc. (ACT-CIS) Party-list is projected to secure three seats at the House of Representatives in the 2025 midterm elections, according to ...
Rappler13d
Nonoy Libanan drops bid for Eastern Samar congressional seat
House Minority Leader Nonoy Libanan's announcement follows a meeting where an agreement was struck: Eastern Samar ...
BusinessWorld9h
Voters prey to ‘client’ politics
FILIPINO VOTERS remain easy prey for clientelistic campaigning, a political science analyst said, as the Tulfo-led ACT-CIS ...
CNN12d
National Results
Democrats need to flip 23 Republican-held seats to take control of the House of Representatives. Historically, the party not in control of the White House performs stronger in the midterms ...
The Heritage Foundation3mon
House of Representatives
The House of Representatives shall be composed of Members chosen every second Year by the People of the several States.... Three issues—length of terms, equal versus proportional representation ...
USA Today4d
Who controls the House? The balance of power in the 118th Congress
The United States Congress is comprised of two chambers: the Senate and the House of Representatives. The 118th Congress began on Jan. 3, 2023 and has seen its fair share of historic moments ...