Stars send themselves up

There's a new star of Budweiser's iconic Super Bowl ads: See the cute baby Clydesdale
Budweiser Super Bowl commercial, a Clydesdale foal takes center stage and helps get a mislaid keg to its destination. Watch it here.
Stars send themselves up in Super Bowl ads
Seal, Eugene Levy, Willem Dafoe and Juno Temple discuss why they have leant into laughter for their Super Bowl commercials. (Feb. 7)
This year’s Super Bowl ads are all about fun and familiarity
Humor and celebrity cameos are in at this year’s Super Bowl, while gambling and cryptocurrency are out. That’s the game plan for the 50 brands advertising during Sunday’s big game, which features the Kansas City Chiefs going for a historic three-peat against the Philadelphia Eagles.
Mixed Signals: Inside the making of a Super Bowl ad
If you have a tip or a comment, please email us mixedsignals@semafor.com Sign up for Semafor Media’s Sunday newsletter: Here's everything you need to know about how to stream the Chiefs playing the Eagles at Super Bowl LIX.
Super Bowl Ads: The Game Within the Game
Super Bowl Sunday is the only night of the year in which Americans willingly engage with advertising en masse, and if minute-by-minute audience data is anything to go by, more people pay attention to the commercial breaks than the game itself.
A sneak peek at the Super Bowl ads you'll see this year
Veteran advertisers are using tried-and-true tactics like celebrity cameos, humor and cute animals to win over watchers, while first-time and newer advertisers are courting outrageousness and using stunts to try to stand out.
Budweiser Clydesdales Super Bowl 2025 commercial: Here’s your sneak peek
Budweiser has released a sneak peek of its iconic Clydesdales commercial. But this year, the commercial has a singular star.
Budweiser Clydesdales return in Super Bowl 2025 ad with a new star 'foal.' Watch it here
Among the highly anticipated Super Bowl commercials of 2025, Budweiser's Clydesdales will return with a little, strong-willed ...
Penn Live11d
Budweiser’s baby Clydesdale goes foal out in Super Bowl ad: Watch it here
Baby horses will abound during the Super Bowl this year. At least, during some of the commercials anyway. Budweiser ...
Here Are the 2025 Super Bowl Commercials You Can Already Watch
While the Philadelphia Eagles are battling the Kansas City Chiefs, nearly one-third of viewers are watching for the ...
Clydesdale Foal Steals the Spotlight Preparing for Their 'First Delivery' in Budweiser's 2025 Super Bowl Ad
Budweiser's 2025 Super Bowl ad, titled "First Delivery," features a young Clydesdale foal yearning to join the adult horses on a Budweiser keg delivery. Too small to make the beer run, the foal stays ...
KTVB11d
Small but mighty: Clydesdale foal steals the spotlight in Budweiser's Super Bowl ad
WASHINGTON — Budweiser is returning to the Super Bowl advertising space with a heartwarming commercial featuring its signature Clydesdale horses. The commercial, which was unveiled just two ...