Frozen food giant Birds Eye has pulled a fish finger advert over concerns raised by County Durham safety campaigners. The TV advert featured a man and boy jumping into the sea with a voiceover ...

Do fish fingers count? See our pick of the healthiest brands below – the results might surprise you. When Birds’ Eye produced ...

Birds Eye Fish Fingers were facing stagnant sales, declining penetration and falling quality perceptions. Their new strategy discarded their previous masterbrand model in favour of a new creative and ...

Commissioned by Birds Eye, The Marine Stewardship Council (MSC), and Iceland Foods, the research uncovered that to construct the ultimate fish finger sarnie, you need precisely four fish fingers ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...