Well, never underestimate FIFA’s ability to reach new lows.

A company responded by confirming they "have not been sponsors of Fifa since, I believe, the World Cup last year". Fronted by Conservative MP Damian Collins, New Fifa Now was officially launched ...

Soccer Football - FIFA World Cup Qatar 2022 Stadium Preview - Al Thumama Stadium, Doha, Qatar - September 22, 2022 General view inside the stadium ahead of the World Cup REUTERS/Mohammed Dabbous ...

Fifa’s Club World Cup has received a much-needed shot in the arm after electronic appliance brand Hisense signed up as its first sponsor. The deal comes less than eight months before the ...

Firms pay millions to run a 30-second commercial during the Super Bowl. Why are ads shown in soccer's equivalent games less ...

The vast majority of FIFA’s sponsorship income comes from the ... to return to growth in the cycle leading up to the 2022 World Cup in Qatar. It can probably look forward to support from Middle ...

Whether it is enabling fans to feel pitch-side while sitting in their own homes or ensuring drinks and snacks never run out even in extra time, Hisense and FIFA World Cup Qatar 2022 matches are ...