After Kendrick Lamar wore a pair of flared jeans at the Super Bowl halftime show, searches for the style have risen by 5000%, and we’ve already found how to get the look for less

Kendrick Lamar's flared jeans at the 2025 Super Bowl sparked a heated debate about the style on social media. See all the best reactions to the viral moment, including Julia Fox's comment.

Kendrick is a big supporter of the British-Jamaican menswear designer and wears the brand quite frequently. He even shouted Rose out in the “Hillbillies” track rapping, “yeah, n—as know that I’m best-dressed.

Since Kendrick Lamar's Super Bowl performance on Sunday night, fans have been dying to know where he got his flared denim. The answer: Celine.

Kendrick Lamar's Celine flared jeans were one of the most talked about parts of his Super Bowl halftime show, with searches rising by 5000% - here's how you can get his look for less

As a fashion editor, I found the most important part of last night's Super Bowl to be Kendrick Lamar's flared jeans. A lot of the Internet did, too. The rapper took to the field at halftime wearing a pair of Celine's Flared Surf Jeans in Summer Dazed Wash Denim,

Even if you didn’t tune into Super Bowl LIX last night, you would have to be buried deep inside a pair of oversized pants to miss the talk of Caesars Superdome during Kendrick Lamar’s halftime performance: the rapper’s surprising choice of flared jeans.

And unbeknownst to the singer, 46, he had tapped into the biggest trend of the Super Bowl as halftime performer Kendrick Lamar, 37, wore a very similar style for his set at Caesar