To understand how the Mayo Clinic became a superior healthcare brand, I talked with Leonard Berry, PhD, to understand their ...
The question isn’t whether artificial intelligence (AI) will shape healthcare marketing — it already is. The real challenge ...
As someone who has experienced both sides of the healthcare marketing industry – within the pharmaceutical company and, now, on the agency side – I see a disconnect between the traditional ...
Ron Harman King is CEO of Vanguard Communications, a healthcare marketing and practice management consulting firm, and author of “The Totally Wired Doctor: Social Media, the Internet & Marketing ...
Inna Pashniak stands out as a digital marketing expert with over nine years of experience in online advertising. Her career has focused on the healthcare and pharmaceutical sectors, where she has ...
WTWH Healthcare, a WTWH Media company, is proud to announce the winners of the 2025 Aspect Awards. With nearly 50 submissions across the categories of ...
Hernando Ruiz-Jimenez is Geisinger’s new chief marketing and communications officer, a role in which he oversees brand and ...