the balloon inflation on Wednesday afternoon is always a popular option. The holiday season really kicks off when the massive helium balloons start floating through New York. The Macy's ...

UPPER WEST SIDE, Manhattan (WABC) -- Nearly two dozen Macy's Thanksgiving Day Parade floats were pumped with helium during the annual balloon inflation on the Upper West Side of Manhattan on ...

(KNSI) — The party is over for supply store Party City.

Crowds lined the entrance to the inflation at 72nd Street and Columbus Avenue in hopes of catching a glimpse of the 17 character helium balloons and 15 novelty inflatables that will join marching ...