OTTs in 2024: Strengthening ad models, an emerging dominant player and rationalizing content
India's video-streaming industry saw growth driven by the Disney-Jio merger and JioCinema's premium offerings. Platforms ...
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Kalki 2898 AD OTT Release: Prabhas's Movie Now Streaming On Amazon Prime Video And Netflix
Kalki 2898 AD has been so much in demand that the streaming giants believe the film would set a new record on OTT’s too in terms of streaming hours. Ever since it was released due to an ...
AFAQS14d
From SVOD decline to pause ads, the rollercoaster ride of OTTs in '24
From subscription declines to creative ad innovations and the debut of Waves, India's video streaming industry experienced ...
Streaming Media Magazine29d
K+ Supercharges OTT Monetization with Broadpeak's Personalized Ad Insertion
technology to monetize its live channels and new AVOD service. The personalized ad insertion solution, available through broadpeak.io SaaS platform, empowers VSTV to quickly increase revenues for its ...
Business Insider India5y
Hulu is testing a static ad experience with Charmin and Coca-Cola that appears when users press pause - and it is designed to be unobtrusive
The new ad format is a static image that takes over the ... The company recently turned on a private marketplace for its OTT inventory and announced that it would offer attribution measures ...
Business Insider India8mon
An Ambani disruption in OTT: At just ₹1 per day, you can now enjoy ad-free content on JioCinema
JioCinema has announced new ad-free premium plans for individuals and ... “On an average, pricing for broadcaster-based OTT’s in India is ₹103 per month (Zee5, Sony Liv, Disney plus premium ...