Netflix shares hit new all-time highs after the streaming giant posted strong Q4 2024 subscriber additions and announced new price hikes.

Analysts were bullish on Netflix stock ahead of its earnings beat, but what is Wall Street saying now? We take a closer look.

The company raised subscription prices across most plans in the U.S. and several other markets. It added 19 million subscribers in the fourth quarter of last year.

Netflix reaffirmed its dominance of the streaming video market on Tuesday, as its mixture of live sporting events, popular returning series - and singular moments, such as a football halftime performance by Beyonce - helped attract a record number of subscribers over the holiday quarter.

Netflix is raising prices across its existing U.S. plans, aiming to capitalize on surging demand after the streaming service posted record subscriber gains in the fourth quarter. The company’s ad-supported tier will cost $7.