Collabstr explored some of the marketing decisions that go into Super Bowl ads, from earned media tactics to star power and ...

Pro Picks is a weekly column where AP Pro Football Writer Rob Maaddi shares his picks for upcoming games. For all previous ...

British actor and filmmaker Adam Morse used to keep his blindness secret, fearful of the reaction he would get when pitching for projects.

In a bold move that has sparked both support and criticism, Jay-Z and the NFL have announced the extension of their ...

It wasn't too long ago that companies strategized a chunk of their marketing budgets around the 30-second Super Bowl commercial. However, as the digital landscape has continued to outgrow linear ...

What marketing decisions are behind the making of Super Bowl ads? Photo illustration with Christopher Walken, Cardi B, Arnold Schwarzenegger, Bono, Jennifer Aniston, and Ben Affleck collaged ...