The word “trademark” may sound like legalese, but learning how to trademark your logo doesn’t have to be a painfully complex ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

This week, skincare brand Kiehl’s debuted a hairy new font, Starbucks continued to roll out its feel-good nostalgia marketing, and an iconic ’80s soda was revived for the year 2025. Here’s all the ...

OpenAI's rebrand balances the technical and the emotional by updating its logo and centering a new typeface called OpenAI ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

The work of a filmmaker whose sensibility was certainly not for the masses, the best David Lynch movies nonetheless had the ability to make people feel seen in their splintered, strange singularity.