In Selena Gomez's world, blush is a big deal. Her makeup brand, Rare Beauty, has been launching cult-loved formulas in the Soft Pinch family since the brand debuted in 2020. Last night, at a Galentine ...

But if brands are on this sort of spectrum, we prefer to look somewhere in the middle. Not yet heritage companies like the ...

From the return of the classic red lip at Chanel to the (very) wet-look hair at Ludovic de Saint Sernin’s Jean Paul Gaultier ...