Recently, the Telegraph ran an article titled “Teens drift away from ‘traditional’ social media networks.” The article is a pretty classic example of a generic evaluation of millennials on social ...

‘Traditional media’ or ‘old media’ are the names given to the industries that existed before the internet, like radio, print and television. Some examples of what is termed 'traditional ...

In PR, we often find ourselves juggling two realities, traditional media, which anchors credibility, and digital platforms, where speed and engagement dominate. As campaigns stretch across TikTok, ...

In the ever-evolving landscape of media, the blending of old and new ideas has become a crucial theme for success. As we explore the integration of fresh formats, it becomes evident that while the tec ...