Shift your optimization mindset in 2025 with fresh strategies for keywords, Performance Max, and audience targeting.

Google’s digital ad sales continued to grow at a healthy clip during the holiday season, but that wasn’t enough to offset ...

Meta's confusing smart glasses ad traded too heavily on star power and bad humor, while Gemini and ChatGPT focused on AI's ...

In the two-minute ad's final images, the dad drops his daughter off at college. After she walks away from the car, you can ...

On Sunday night, millions tuned in to watch Super Bowl LIX, featuring a mashup between the Kansas City Chiefs and the ...

Revenue growth in the Google Cloud division tethered to the AI craze was not as robust as had been anticipated.

Google has a tracking problem. Nowhere is this more acute than with Chrome, the world’s most popular browser and front-end to ...

What worked? What didn't? We're sizing up all the ads from the Super Bowl here, from PuppyMonkeyBaby to the Seal seal.

Ahead of the Super Bowl this Sunday, Google revealed its Pixel and Gemini advertising campaigns — and they just might make ...

YouTube's Q4 2024 ad revenue grew 13.8% to top $10 billion for the first time as Alphabet expects to invest $75 billion in ...