Ritz crackers is entering the Super Bowl advertiser lineup for the first time this year, with a 30-second spot by The Martin Agency, director Jake Szymanski and production companies Gifted Youth and ...

The betting platform brand has recruited Peyton and Eli Manning to take over for Gronk in The Kick of Destiny 3.

Are you a print subscriber? Activate your account. By Tim Nudd - 3 hours 37 min ago By Ad Age and Creativity Staff - 5 hours ago By Ad Age Staff - 5 hours 32 min ago By Adrianne Pasquarelli - 5 ...

By Ewan Larkin - 29 min 33 sec ago By Brian Bonilla - 59 min 33 sec ago By Ryan Vanni - 59 min 33 sec ago 59 min 33 sec ago By Gillian Follett - 1 hour 29 min ago By Ad Age Staff - 6 months 2 ...

The end of the 2024 NFL regular season is here, with the field of Super Bowl hopefuls nearly set for the upcoming playoffs. We’re still a bit away from knowing the two opposing teams ...

NBCUniversal Chair of Global Advertising & Partnerships Mark Marshall said ahead of CES 2025 that Super Bowl LX ad talks have begun and the way they are going to market is "talking about the power of ...

What a Super Bowl commercial costs in any given year is just as much a part of the overall buzz as the ads themselves. As ...

Stuart Poulton, from left, Becca Begnaud and John Paul Summers work to film a commercial at Fontainebleau State Park in Mandeville. The spot has made it to the top 25 in Doritos Crash the Super Bowl ...

Winning the Lombardi Trophy of the Super Bowl ad game takes more than just game-day buzz — it requires a strategic playbook ...

The NFL wrapped its regular season and is transitioning to the playoffs. Super Bowl LIX is a month away. The game will be played in New Orleans at the Caesars Superdome on Feb. 9. The road to the ...

The Detroit Lions are once again the favorites to win Super Bowl 59. The Lions, who entered the season at +1200 to win the Super Bowl, are trailed by the Kansas City Chiefs (+350), Baltimore ...

The 2025 Super Bowl will be held at the Caesars Superdome in New Orleans. Which teams are favored to play in it? Which team is the favorite to win it? Take a look at Super Bowl odds entering the ...