The uncertainty of the future and the broader economy may be leading people to splurge on holidays, expert says.

At ETBrandEquity’s Media and Entertainment Summit 2025, Tejas Apte, head of media and digital marketing, Unilever discussed ...

The importance of a company’s carbon footprint is the lowest it has been in three years but sustainable credentials remain ...

To defend against the grocery hopping trend, grocers must dedicate resources toward understanding modern consumer viewpoints.

Walmart's quarterly report in the coming week will give investors fresh insight into the health of U.S. consumers, who are ...

Partner Nicole Johnson shares her outlook for consumer brands and where she’s looking to invest in 2025. Where is the ...

How can a new beauty brand get noticed? By using Digital PR to engage with editorial sections of key media while also ...

At the dentsu-e4m Digital Advertising Report 2025 launch event, Richa Singh, CEO of NDC, shared insights on staying relevant ...

In today’s digital age, establishing a robust online presence is not merely an option but a necessity for businesses aiming ...

Traceability is key to food safety and brand trust. In today’s complex supply chains, businesses must go beyond supplier ...

Whether your business is targeting other businesses (B2B) or consumers (B2C), they all have one thing in common: people.