Christmas Day offered up a variety of gifts for sports fans to unwrap. The NBA has long dominated Christmas, just as Thanksgiving has become synonymous with football, but viewers got the best of ...

Virtual learning has become an increasingly popular way for school districts to handle inclement weather, but it threatens ...

NEW YORK (AP) — The NBA’s five-game Christmas Day slate averaged about 5.25 million viewers per game across ABC, ESPN and its platforms, in final ratings released by the league and Nielsen on ...

Christmas used to be known as the unofficial start of the NBA season — the season actually starts two months earlier — with classic matchups. Wednesday featured the typical five NBA games ...

The NBA announced Thursday that the San Antonio Spurs phenom's Christmas Day debut against the New York Knicks averaged 4.91 million viewers, making it the most-watched Christmas opener in 13 years.

Which is why Christmas Day felt like such a win for the NBA. "I love the NFL, I love the NFL, But Christmas is our day," is how LeBron James summed it up. Christmas Day was five fascinating games ...

Baltimore Ravens quarterback Lamar Jackson scrambles against the Jacksonville Jaguars defense. (Photo credit: Shutterstock.com/April Visuals) The NBA is in big ...

The NFL adding two games to the Christmas day slate only made things more treacherous: football is king, and it was coming for the NBA’s marquee holiday. As the country turned its eyes to the ...

Per the league, the game was the most-watched NBA Regular Season and Christmas Day game in five years, with viewership up 84% when compared with the year prior. The Lakers-Warriors showdown ...

NBA Christmas Day viewership increases 84% vs. last year, averaging 5.25 million viewers per game in the U.S. Official release Check out a wild day of Christmas hoops filled with prime ...

Knowing this, the NBA strategically decided early on to schedule games on Christmas Day that showcase the league's top teams and best players in an effort to captivate television audiences.

The NBA on Christmas Day is a tradition that dates back to some of the league's earliest history. It's usually a showcase of some of the top teams in the league or a recent rivalry. The Rockets ...