Jason Luis will be partner leading omnichannel strategy. He held similar roles at IPG Health, Inizio Evoke and Omnicom agency ...

Today, Sprout Social (Nasdaq: SPT), announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make ...

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

Michelle McCarthy's MCC Marketing Group offers a full suite of services, including strategic planning, audience development, digital marketing, media planning, and event promotion.

A new joint venture and partnership is set to transform the marketing and communications landscape in Canada. Launched with the support of an Indigeno ...

Rising competition in quick commerce is driving heavy spending on performance marketing. This and more in todays ETtech Morning Dispatch.

Looking to scale your SEO services? Here’s the secret to expanding your SEO agency to new markets, leveling up your service ...

Sending a regular newsletter to your clients is a great way to keep them engaged with your services. But making your newsletter ... Email newsletters have become a central part of many law firms’ ...

If you’re ready to up your email marketing strategy and get a grip on email marketing metrics, my roundup of the best software will help you on your way. I have tested 13 of the best email ...

Over my years of experience mentoring entrepreneurs and small business owners, I have noticed that customers are paying less and less attention to traditional outbound marketing channels ...

Hey everyone, I’m Dan Woike and welcome to The Times’ Lakers Newsletter, where this week I’ll answer questions posed to me on social media, but not the ones I get asked most often (“How ...