Kansas star center Hunter Dickinson flaunted his endorsement success with a series of photos on social media. The post highlighted his partnership with Adidas.
The Ohio State Buckeyes beat the Notre Dame Fighting Irish in the first 12-team playoff in college football history. In this new era of the sport, which program ...
With the Ohio State Buckeyes defeating the Notre Dame Fighting Irish to claim the national title and bring an end to the ...
Marquette University basketball standout Stevie Mitchell signed an NIL deal with Milwaukee-based nonprofit STRYV365 to ...
Eitan Levine had a working relationship with Jake Retzlaff, the first-ever Jewish quarterback at BYU, as well as food brand ...
Brakefield met Brandon Hill, who was his prep school coach's nephew, eight years ago and treats him like a brother ...
USC Trojans legend and Heisman Trophy winner Reggie Bush has a unique perspective on how Name, Image, Likeness (NIL) has changed the college landscape by allowi ...
The boundaries between universities and name, image and likeness collectives never made much sense to Bobcats AD Leon ...
The emergence of name, image and likeness (NIL) deals have forever changed the landscape of collegiate and high school ...
UC's athletic revenue leaped last year as the Bearcats marked their first season in the Big 12. But expenses rose even more.