From the Lab to the Court: JLab’s New NIL Campaign Elevates Athletes
JLab’s NIL campaign 'From the Lab to the Court' celebrates men’s and women’s college basketball stars, blending sports, music ...
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NC board sets rules for high school athletes hoping to profit on name, image and likeness
The State Board of Education finalized new rules Thursday, allowing North Carolina high school athletes to sign deals and ...
NIL deals reaching new heights after historic Sun Devil football season
After a historic football season, ASU athletics officials say name, image and likeness deals are reaching new levels for the ...
Texas Longhorns' QB Quinn Ewers Shares Touching Story About Benefits of NIL
Ahead of the 2025 Goodyear Cotton Bowl, Texas Longhorns quarterback Quinn Ewers was asked about NIL during media day. His ...
Olivia Dunne takes a hard hit as she slides down NIL rankings
Olivia Dunne, the highest-paid woman in college sports, is facing a drop in her NIL (Name, Image, and Likeness) rankings, despite having once dominated the list. As of January 2025 ...
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Some college athlete NIL deals make headlines. Most don't
It’s been almost four years since the NCAA decided that college students could make money from their name, image and likeness (NIL). Since then, the NIL market has exploded. Students can ink ...
Six former FSU players sued Leonard Hamilton over NIL compensation. Here's the lawsuit
The six plaintiffs allege Hamilton promised each of them $250,000 in NIL payments from the coach’s “business partners,” per ...