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Comscore Names Frank Friedman To Lead ‘Measurement Transformation’
The former Scripps and Publicis Groupe executive will oversee the company’s data governance, drive currency adoption efforts, and develop tailored measurement playbooks for a variety of customers. The ...
Comscore Appoints Industry Change-Maker Frank Friedman to Lead Next Era of Measurement Transformation
Frank Friedman, Comscore Frank Friedman, Comscore RESTON, Va., Jan. 22, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a ...
Comscore launches cross-platform content measurement tool
RESTON, Va. - Comscore (NASDAQ: SCOR), a trusted partner in media planning, transacting, and evaluation with annual revenue ...
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Comscore Wants To Help Publishers Monetize Their Content
Comscore's new measurement tool gives publishers a better understanding of content consumption patterns – not just ad ...