The city of Miami Beach wants to give spring breakers seeking a party destination a “reality check.” A video ad released ...

The City of Miami Beach released a hilarious ad Tuesday spoofing reality TV shows in a bid to get incoming spring breakers to ...

City leaders in Miami Beach are holding a press conference Tuesday to announce a series of strict measures aimed at deterring ...

Miami Beach is releasing its plan for spring break 2025 in a news conference at police headquarters on Tuesday, after the ...

The nonresident towing rate will be $516 - double the normal rate - plus a $30 administrative fee for vehicles towed in South ...

One year after Miami Beach launched a viral marketing campaign about the city’s desire to “break up” with spring break, ...

Looking forward to spring break in Miami Beach this year? Well, think again because Miami Beach is issuing a major reality ...

One year after Miami Beach launched a viral marketing campaign about the city’s desire to “break up” with spring break, officials are rolling out new messaging and similar strict safety ...

The minute and 30-second promo is part of the city's "Spring Break Reality Check" campaign, according to a memo written by Miami Beach City Manager Eric Carpenter. "The Office of Marketing ...

A new reality show-themed Miami Beach marketing campaign seeks to discourage spring break visitors. City of Miami Beach The city of Miami Beach released a marketing video Tuesday in which actors ...

“Consider this your reality check. Spring Break and Miami Beach don’t mix,” read the YouTube caption for the ad, which was released on Tuesday. The video is the latest salvo in a yearslong ...