Here's a look at how much money goes into Super Bowl ads, and why advertisers say the high-cost commercials are ... what's happened is with all these different platforms, it's very difficult ...

The commercial appeared innocuous, featuring Ye seated in a dentist’s chair discussing new dental work before directing ...

BuzzFeed, the company that reveals which Harry Potter character you'd most likely marry based on your favorite flowers, is up ...

The Super Bowl is not just a football game; it’s a global event that attracts millions of eyes. With an expected audience of ...

With the industry wondering if Super Bowl ads can ever be worth it at $7m a pop, B&T's still wondering who was actually playing.

Two-thirds of the world’s population are on it for almost two-and-a-half hours each day, on average. Each uses at least half a dozen different platforms every month.

A sharply partisan political environment has made advertisers skittish about the risks of tackling issues The post Super Bowl ...

The retail industry's evolution into a digital advertising platform ... more targeted, cost-effective advertising, with more direct ways to measure purchasing uplift, whether online or offline.

Daley said the testing of ads on Threads is “almost too easy” for marketers, noting that they are not customized for what should be a much different platform than Facebook and Instagram. Einarsen ...

An ad airing Super Bowl Sunday features “America’s deadliest epidemic,” obesity, and what can be done about it with the use of “affordable” compounded weight loss drugs.

For advertisers, it’s an opportunity to get their products in front of millions. Advertisers pull out all the stops for their ...

While most people generally try to avoid ads, the Super Bowl is the exception, with some viewers tuning in for the ads more ...