B2C examples include ... Use Semrush’s One2Target to find out which social media channels to target with your marketing efforts. To start, enter the domain of one or more of your competitors.

and converting leads marketers responded as follows (top 2 or 3 for each category): Fully 85% of B2C marketers use paid distribution channels for content marketing purposes; of that group, 89% use ...

But now, firms can use data to pinpoint and target potential B2B customers across digital channels, just as B2C firms do. Some pharmaceutical brands are even experimenting with influencers ...

Opinions expressed by Forbes Contributors are their own. Rhett is a DC based executive coach who covers entrepreneurship. As the global health crisis winds down, the world looks toward in-person ...

B2B companies use a broader range of marketing channels and data sources than B2C companies, according to a survey of marketers worldwide by Salesforce. In the 11 channels asked about, B2B companies ...