You can use tools for many different aspects of your content marketing efforts: writing copy for blogs and social media posts ...

The Diamond Sports Group, which is going through bankruptcy proceedings, and FanDuel made the announcement Friday. Diamond’s channels had been Bally Sports since baseball’s Opening Day in 2021. The ...

Her journey from intern to billion-dollar brand queen is the stuff of corporate legend. But, as Glossier founder Emily Weiss ...

Sam Altman’s Worldcoin, the blockchain-based eyeball-scanning identifier, is to rebrand as ‘World’ in a change of strategy ...

All too often, content is created solely to get clicks, views and likes. It’s all about the call to action (CTA), the asset ...

In today’s fast-paced digital world, creating a consistent and engaging content schedule is key to growing your audience. A ...

The furor around Made For Advertising (MFA) sites and generative AI content has reignited the perennial brand safety debate.

In today’s fast-paced digital landscape, staying ahead of the competition requires more than just posting on social media or publishing content sporadically. Businesses need platforms that streamline ...

These are the unhealthiest sodas you'll find on grocery store shelves based on the amount of added sugar they contain.

Everything from programmatic to virtual influencers could be impacted by the emergent tech, executives said at Advertising Week New York.

Marketing exec Amy Powell described how she's drawing on her entertainment background to market Amazon outside the ...

Variety and TikTok held the third annual Variety Culture Catalysts Dinner on Tuesday evening to celebrate marketers across ...