As the Super Bowl fades into a distant memory of alien antics, celebrity sea creatures and scenic equine adventures, Steve ...

Ads from Anheuser-Busch attracted acclaim to the beer-maker's marketing pitches on a day of star-studded—and expensive—advertisements.

According to The Washington Post, some of the best Super Bowl commercial’s came from brands Ritz, Dunkin and Nike. The ...

Super Bowl LIX features standout commercials, including Dunkin's star-studded ad with Ben Affleck and Mountain Dew's quirky ...

Budweiser won this year’s competition on the back of its “First Delivery” commercial, which featured a young Clydesdale horse that nudged a keg all the way to town after it ...

USA Today created Ad Meter in 1989 to gauge consumers’ opinions about television’s most expensive commercials, and the ...

Most of the commercials airing during this year's Super Bowl are going for laughs, with advertisers betting that America ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

Super Bowl LIX is set to hold the attention of most in the U.S. this weekend, with New Orleans seemingly buzzing despite a ...

Another Super Bowl marks yet another chance for Budweiser to pull on the heartstrings with nostalgia and tradition. As ...

The NFL's grand finale arrives back on the doorstep of New Orleans and the Superdome. With that, a lineup of mini ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.