Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...

The Kansas City Chiefs will face off against the Philadelphia Eagles in Super Bowl 59 at the Caesars Superdome in New Orleans — and the Big Game is jam-packed with star-studded ads. Matthew ...

From famous car ads from Chrysler and Volkswagen to food shorts from Doritos and Mountain Dew, these are the Super Bowl's best commercials over the years.

Dirt for Wednesday, Feb. 5, 2025 What about a remake of “The Showdown” with two of today’s NBA standouts? … Welcome to ...

The Super Bowl has long been one of the most-watched programs, which has made it a potential gold mine for advertisers -- at ...

A supporting actor among the Budweiser Clydesdales becomes a star in the beer brand's new Super Bowl commercial. In the TV ...

Budweiser's new 2025 Super Bowl ad is entitled 'First Delivery,' and it features a young Clydesdale horse who wants to join the big boy horses on a keg delivery for the beloved beer brand.

(Gray News) – A Clydesdale foal is starring in a Budweiser Super Bowl advertisement for the first time in more than a decade. The ad, called “First Delivery,” features a foal coming to the ...