According to Chinese superstition, doing any of these on Feb 29 – the day Chinese New Year falls in 2025 – will lead to bad ...

On Wednesday, the Lunar New Year started with a hiss as the snake took over the dragon. Watchmakers join the celebrations by ...

Every year is the Year of the Snake for Bulgari, as the brand is arguably best known for its Serpenti collections of ...

The Doomsday Clock has been updated. In 2025, it is 89 seconds to midnight, as noted by Daniel Holz, a researcher at the ...

From why the dragon is placed 5th to measuring compatibility, here are 8 interesting facts about Chinese zodiac signs you ...

along with its associated zodiac animal and element. This detailed feature offers a nod to the traditional Chinese lunar calendar, enhancing the timepiece’s cultural depth. The 9 o’clock ...

Some fear snakes, while others are fascinated by these sleek reptiles. And the watch industry? It delves into the rich ...

The Year of the Snake is fast approaching. Some of the biggest brands in the industry, from G-shock and Hublot to Oris, rolled out new pieces to pay tribute to the Chinese New Year. Parmigiani ...

Ball Watch Company celebrates the Year of the Snake with the launch of the Engineer III Invigorating Serpent, the second ...

Discover the limited-edition Lunar New Year of the Snake watches bringing good fortune to horological collections ...