spoke with ten professional namers about how they come up with brand names. Naming brands is a creative process — and sometimes it's helpful to maintain an 'open source' mindset to share ideas ...

It forms your brand's identity ... Therefore, it's no surprise that a creative business name can up your game. So, what catchy names might a graphic design business have?

MILAN — La Martina, the Argentinean brand rooted in the country’s polo culture, has named its first creative director as part of a retooling and upscaling strategy.

Also, each name should reflect the vessel's unique, creative, and clever nature ... is an important step towards developing ...