In an earlier article, I shared personal experiences about launching a parent brand after a merger. To recap, the initial work begins with a strategic review of your brand portfolio and brand ...

Figuring out the counters for Cloak and Dagger in Marvel Rivals is one of the most challenging tasks when heading into a casual or ranked match. This is primarily because one would need to ...

Your brand's ability and willingness to solve pain points for current and potential customers can make or break your company's existence and relevance in the industry. To help brand leaders remain ...

Two U.S.-made kayak manufacturer icons are now one. Jackson Kayak continues to build its portfolio, first with Werner Paddles ...

Trust is a cornerstone of meaningful relationships. When dealing with businesses and brands, it's often the deciding factor that separates companies we rely on from the ones we don't. It's about ...

Cloak and Dagger in Marvel Rivals is one of the most unique Strategists in the game. This duo can provide heals and inflict damage while switching between each other and utilize a list of ...

SINGAPORE - China’s BYD was the best-selling car brand in Singapore in 2024, with 6,191 units registered, beating out Japan’s Toyota and Germany’s BMW. This is the first time a Chinese ...

Russell Brand has been spotted arriving at Donald Trump's inauguration. The British comedian has made an appearance at the official inauguration of the President of the United States. Today ...

Advertisment With millions of devotees gathering from around the world, the Maha Kumbh Mela 2025 has become a prime opportunity for brands to connect with this vast audience. From opening ...

Companies often change their names to reflect new directions, mergers, or to improve their image. In India, several companies have rebranded recently. For instance, in February 2025, Zomato ...

The aim of the data-powered offering is to identify consumers who are predicted to be in the market for a brand’s product or service within the next three months. Marketers can use Brand+ to ...