Good morning! OpenAI CFO Sarah Friar opposes Elon Musk, outgoing Small Business Administration leader reflects on her four ...
Disney said Wednesday it has an estimated 157 million global monthly active users watching ad-supported content across its ...
In a showcase event at CES, Disney said it is expanding its "Magic Words" advertising feature, introduced last year, to live programming.
Disney+ added 4.4 million core subscribers last quarter, excluding the lower-priced Disney+ Hotstar service in India.
Disney says its streaming platforms collectively drew an average of 157 monthly global users, 112 million of them domestic, ...
Disney’s president of global advertising, in a statement. Ferro and several other Disney executives were on hand at the showcase, which was held during the Consumer Electronics Show in Las Vegas for ...
The evolution of women's sports from an emerging segment in the industry to a central focus of advertising investment has reached a pivotal milestone. Disney and ESPN have announced the complete ...
And this is precisely where Disney is now using AI to market advertising at –. With a new function called "Magic Words Live", for example, it is supposed to use key terms to recognize the ...
Disney is boosting its advertising capabilities for live events, with third-party partnerships, a new certification program for live sports and entertainment as well as biddable deals for live sports.
The company said that its Disney Advertising unit has “set out to define a globally consistent approach and methodology to estimate ad-supported audience numbers.” It’s providing the update ...
Advertising has become a key driver of profitability for streaming services. Disney said Wednesday it has an estimated 157 million global monthly active users watching ad-supported content across ...