Choosing the right email marketing tool can make or break your e-commerce strategy, with Shopify Email offering simplicity ...

Your social-media profile can be wiped out overnight—your email can’t. In case the constant back-and-forth 2025 TikTok ban ...

Introduction to Mail Marketing Mail marketing remains one of the most effective digital marketing strategies, offering ...

Discover the power of personalization in email marketing! Learn how to boost open rates and conversions in 2025.

If you’re ready to up your email marketing strategy and get a grip on email marketing metrics, my roundup of the best software will help you on your way. I have tested 13 of the best email ...

• Track email open/click rates based on how customers set up their preference control center. Ultimately, a marketing ...

Automate key lifecycle moments. High-performing campaigns like cart abandonment and welcome emails drive the majority of email marketing revenue. Personalization pitfalls. Less can be more.

Email marketing software is one of the most essential tools for your business, as it allows you to create and send emails that keep your customers engaged with your brand. Without an email ...

B2B marketers have tons of upside opportunities to improve their email marketing programs. That's the positive spin on one of the central findings of the inaugural State of Email Trends report from ...

However, this type of marketing cannot completely replace other types of digital marketing, especially email marketing. Email marketing is one of the oldest forms of digital marketing because it ...

That's where a campaign manager comes in. Many clients look for experience in the field or a degree in marketing. Email marketing is not a new skill, says Monahan, but with the proliferation of ...

However, GenAI can automate many of those processes. GenAI in B2B Email Marketing to Cut Email Production Time Email marketing, though pivotal in B2B, is time-consuming. Here's how GenAI changes the ...