Innis Maggiore President Mark Vandegrift breaks down the top Super Bowl ads. Budweiser's Clydesdale ad was a misstep, he says.

Research shows that showing gamblers counter-advertising videos to expose industry tactics may help gamblers resist ...

Marketing can be a powerful force. Here's how to ensure your marketing efforts are driving your industry toward good.

Doctorow believes there are four basic forces that might constrain companies from getting worse: competition, regulation, ...

This could be your former CDO if you deem them to have the appropriate business acumen, but they should report directly to ...

Also speaking to today, Social Services Minister Amanda Rishworth said Wong and Rudd, as well as Prime Minister Anthony ...

Discover cutting-edge digital marketing strategies that have been successfully implemented by industry leaders. This article ...

"When customers mistakenly respond to misleading online ads, we take immediate action to identify and investigate, sharing intelligence with the IFB and relevant regulators," he explained.

A Spotlight on African Art “The digital space is the new gallery,” says a Kenyan digital marketing expert who has worked with local artisans to promote their work online. “Ad servers make it ...

Limited-edition "The Pandas Are Here" merchandise is now available online and on-site at the zoo. The collection includes T-shirts, sweatshirts, glassware, tote bags and more.