Immediately following the 37-year-old rapper's halftime show at Ceasars Superdome in New Orleans, fans took to social media to share their opinions on the routine and the live mashups. But one moment of Lamar on stage—captured in a photograph—quickly became popular as fans realized they could use the image to tell all sorts of stories.

He teased “Not Like Us” twice before finally performing the first verse of the track that concludes with the popular “A minorrrr!” line — a lyric heard and sung throughout the announced New Orleans crowd of 65,719 at Caesars Superdome. As expected, Lamar changed some of the lyrics for television, but the message was clear.

Kendrick Lamar performed hits including “Not Like Us” at the Super Bowl LIX halftime show, joined by Mustard, SZA and Samuel L. Jackson as Uncle Sam.