Kendrick Lamar's performance at the LIX Super Bowl has garnered immense praise and widespread critical acclaim from all corners.

The chatter and exchange of thoughts that happened online after the show is exactly what the best marketers want to achieve after a product launch or event.

The Grammy-winning rapper performed Drake dis track "Not Like Us," "Squabble Up," "Humble." and "Luther," among others, during football's biggest night.