Christmas Day offered up a variety of gifts for sports fans to unwrap. The NBA has long dominated Christmas, just as Thanksgiving has become synonymous with football, but viewers got the best of ...

NEW YORK (AP) — The NBA’s five-game Christmas Day slate averaged about 5.25 million viewers per game across ABC, ESPN and its platforms, in final ratings released by the league and Nielsen on ...

During Adidas’ partnership with the NBA, the popular sports apparel brand used to produce holiday-themed uniforms to commemorate the Christmas Day matches. The variety of colors and the festive ...

by reminiscing about the festive holiday-themed jerseys they once produced. Adidas shared an old tweet from 2015, showcasing their special Christmas jerseys for NBA teams, with the caption ...

Christmas used to be known as the unofficial start of the NBA season — the season actually starts two months earlier — with classic matchups. Wednesday featured the typical five NBA games ...

The NBA announced Thursday that the San Antonio Spurs phenom's Christmas Day debut against the New York Knicks averaged 4.91 million viewers, making it the most-watched Christmas opener in 13 years.

With the second NBA Cup in the books, the thrilling five-game Christmas Day slate behind us and the 2025 calendar just days away, it's a perfect time to reflect on the most notable trends that ...

Which is why Christmas Day felt like such a win for the NBA. "I love the NFL, I love the NFL, But Christmas is our day," is how LeBron James summed it up. Christmas Day was five fascinating games ...

Baltimore Ravens quarterback Lamar Jackson scrambles against the Jacksonville Jaguars defense. (Photo credit: Shutterstock.com/April Visuals) The NBA is in big ...

The NBA got viewers for Christmas, even while going up against NFL games. The NBA's five-game Christmas lineup was the league's most-watched in five years, with the games averaging about 5.25 ...

LeBron James declared Christmas as the NBA's day after the Los Angeles Lakers' win over the Golden State Warriors. Despite the NFL’s move to feature Christmas games, James insists the holiday ...

With no special Christmas jerseys prepared for this year, Adidas, the previous jersey provider for the NBA, took to social media to voice a similar sentiment to that of LeBron. Ad ...