T-Mobile buys Vistar Media, an ad platform that specializes in digital out-of-home, for approximately $600 million.
Guster will release Ooh La Luxe, an expanded edition of 2024’s critically acclaimed Ooh La La on Friday, January 24. The deluxe new edition is heralded by the premiere of an edited version of the ...
The acquisition aims to expand T-Mobile’s presence in the digital out-of-home (DOOH) advertising sector, which is projected ...
Tata AIA has launched a compelling out-of-home (OOH) campaign that seamlessly integrates relatable daily activities with a ...
The campaign spans several airports across the nation, leveraging the heavy footfall of these transit hubs.
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'A Rolling Stone Gathers No Moss': Madison Media's Vikram Sakhuja After Receiving AAAI's Lifetime Achievement AwardMumbai: Vikram Sakhuja, Group CEO of Madison Media & OOH, was honoured with the prestigious Lifetime Achievement Award by the ...
AI and programmatic adoption are set to propel DOOH innovation in 2025. The IAB forecasts that programmatic DOOH will ...
Nintendo has commented on the various Switch 2 mockups and photos that have leaked ... "I didn't expect this much media attention, to be honest," they told IGN at CES. Now, Genki appears to ...
Joonas Ruolahti, founder of of Marketing Marina and Marketing Golf, on OOH, its sustainability and target audience diversity.
New Mumbrellacast: It’s the final episode of the year, but the media & marketing industry isn’t slowing down yet 2 months ago New Mumbrellacast: Traditional media is out for Australian TV and ...
T-Mobile has acquired Vistar Media, which provides technology solutions for digital-out-of-home advertising. The deal, ...
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