Understanding consumer behavior isn’t just about selling products—it’s about understanding how people think, feel and make ...

“You’ve gotta try this product,” Carlson said to Von, popping a mini-marshmallow-sized pouch into his mouth as the cameras started to roll. A sly grin spread across his face: “The truth is, Zyn is a ...

Discover 15 essential marketing types to boost your brand, connect with your audience, and drive business growth effectively.

CagriSema, considered a successor to Wegovy, is Novo Nordisk’s most likely route of gaining GLP-1RA market share back from ...

Your go-to for B2B Marketing Training and Consulting backed by data science, psychology, and—our secret weapon—real-world experience. Join 350,000+ marketers who rely on MarketingProfs for B2B ...

Make data more insightful with free, online, collaborative spreadsheets. Microsoft Copilot in Excel unlocks the latest AI capabilities to help you achieve your goals—from creating a simple spreadsheet ...