A sharply partisan political environment has shown advertisers face risks when tackling issues ahead of Super Bowl Sunday.

Avocados From Mexico, Tostitos and Twix are among the brands looking to engage with tuned-in consumers without paying ...

In the two-minute ad's final images, the dad drops his daughter off at college. After she walks away from the car, you can ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...