Formula 1 (F1) sponsorships have transitioned into powerful marketing tools. They offer brands unique opportunities for global exposure and engagement. The sport’s increasing popularity, fueled by the ...

South African UFC middleweight champion wants to face Khamzat Chimaev next, before moving up to challenge Alex Pereira for ...

There could soon be more Formula 1 available on Netflix, with the streaming giant reportedly considering a bid for the live ...

Brawn GP were sold to Mercedes following the conclusion of the season, making them the only team in F1 history to have a 100% ...

Ahead of the Super Bowl on Sunday, a new trailer for Brad Pitt's F1 dropped; with only one sentence of dialogue, the commercial focuses solely on the sounds of Formula 1 racing.

Max Verstappen hopes to sharpen his skills around the GTP sports car of Acura and HRC as he drove the Daytona-winning machinery.

Formula 1 has never been just about racing. It's a spectacular sport with a mix of speed and extravaganza. And ...

In Tuesday’s 71-62 loss to Boise State, the UNLV basketball team made just one 3-pointer (1-of-16) and shot 37.9% overall.

According to multiple reports, Netflix is making a push for F1 broadcast rights in the United States. As reported by Luke ...

The Formula 1 Las Vegas Grand Prix announced it would have an earlier start time, and some business owners are not happy.

The move to promote Emily Prazer to Las Vegas Grand Prix president comes as race CEO Renee Wilm shifts focus to her role with ...

Sports tourism goes beyond a niche trend — it's a global phenomenon. According to the UN World Tourism Organization, it ...