As GameStop employees lose their jobs, the meme stock millionaire potentially sets his sights on a new stock to pump.

In a surprising turn of events, GameStop Corp GME shares saw a pre-market increase of 2.36% on Thursday, as per Benzinga Pro. This uptick followed a social media post by Keith Gill, also known as “Roaring Kitty” who was instrumental in the 2021 GameStop stock surge.

Unity Software shares jumped Thursday, a day after a social media post by the meme stock hero known as "Roaring Kitty" featuring a clip of the late musician Rick James, who had a song called "Unity."

Meme stocks like AMC and GameStop get their price spikes from strong buying interest. GameStop jumped Thursday morning after meme investor Keith Gill, a.k.a. "Roaring Kitty," posted the image of a gift on Twitter/X on Wednesday.

Despite a lack of any real news, Unity Software (U) stock went on a tear Thursday morning. It appears to be a result of the latest tweet from Keith Gill, an investor who also goes by “Roaring Kitty.”

Keith Gill, popularly known among traders as "Roaring Kitty," shot to fame during "the meme stock frenzy" that gripped Wall Street in 2021 and triggered an eye-popping rally in GameStop's shares. Gill posted a small clip about late musician Rick James on X,

Unity Software (U) stock is rallying today, after Roaring Kitty's latest social media post seemed to reference the company

United Software, Inc. ($U) shares spiked higher in pre-market trading on Thursday, the first trading session of 2025, although there has been no recent fundamental news to back the move. Social media immediately linked the pre-market strength to another vague X post by Keith Gill,

Unity Software (U) shares gained 9% after a large block trade. Social media buzz increases with positive posts.