Robert Wildner, Co-founder and CEO of AVOW, emphasizes that app developers and mobile marketers must adapt to emerging trends ...

Tinder has launched ‘Wherever It Takes You,’ a European brand film showcasing the transformative possibilities of a simple ...

Johnny Vegas has teamed up with Smart Energy GB to simplify the smart meter installation process in a new comedy web mini-series. The project aims to educate households about smart ...

Lego has unveiled a new campaign for its Fortnite series, featuring Grammy-nominated former influencer Madison Beer. The campaign promotes the brand’s game update for Fortnite Odyssey and the launch o ...

Audible has expanded its global brand with a focus on its extensive wellness offerings. Building on the There’s more to imagine when you listen concept introduced in June 2024, the ...

The new year is knocking on the door, calling for brands to meet customers with value and convenience on their device of choice — the mobile phone. The widespread adoption ...

The Big One, featuring former England footballer Peter Crouch. The campaign, titled “The Big One,” will be rolled out across TV, ...

DoubleU Games has announced the acquisition of Turkish studio Paxie Games for up to $67 million. According to Pocket Gamer, the South Korean company has purchased a 60% stake in ...

Happy New Year to all of our readers here at Mobile Marketing Magazine. As we step into a fresh year filled with opportunities and innovations, we are excited to continue ...

British Gas and eco-tech brand Hive have launched 24 idents on Channel 4. Developed by creative agency T&Pm, these idents mark a new collaboration between the brands and Channel 4, ...

Bensons for Beds has unveiled a 360-degree campaign spotlighting the brand’s “obsession with a good night’s sleep.” The campaign will roll out in stores and across TV, radio, and social ...