In 2020, West brought his global influence back to the brand where it all started for him with Yeezy x Gap. The collaboration continues the artist’s “Yeezys for everyone” philosophy through apparel drops that span hoodies, puffer jackets and more.
Yeezy Gap (stylized as YEEZY GAP or YZY GAP) was a fashion collaboration between Kanye West's Yeezy and the American clothing company Gap announced in June 2020, with its first wave of clothing releasing a year later in June 2021.
Yeezy Gap Engineered by Balenciaga is a three-way collaboration between Kanye West’s Yeezy, Balenciaga and Gap. The disruptive partnership is characterized by an industrial aesthetic, blending muted colors, boxy fits and minimalist branding.
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Sep 15, 2022 · After Kanye West moved to terminate the partnership over claims that the American retailer breached their agreement, Gap confirmed Yeezy Gap is “winding down”. Experts say the move shows the risks that come with the hype model.