Fitzpatrick to Lead New Pureprofile Innovation Team
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Daily Research News Online no. 37592 - Brainstork Upgrades for …
Nov 28, 2024 · We welcome suggestions and comments and you won't get an automated reply! +44 (0)20 7515 6040. Follow DRNO on...
Cross-Channel Brand Lift Firm Looks to Cross Channel
Paris-based cross-media brand and ad performance measurement specialist Happydemics has raised EUR 13m in a series B round, The funds are earmarked for 'ambitious international growth' including expansion into the UK, as well as development of its strategic partnerships. The firm collects 'non-paid ...
Aitken to Replace Kirk Perry as Circana CEO
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New CEO for MediaSense as Brown Takes Chairman's Role
Independent media and creative advisory firm MediaSense has appointed former Accenture Song exec Jamie Posnanski as CEO, replacing co-founder Graham Brown who moves to the role of Executive Chairman. Posnanski (pictured right) founded a digital agency called avVenta, and sold it to Accenture ...
Further Investment for Predictive Testing Firm Orchard
In Chicago, social media-based product and message testing firm Orchard has secured an unspecified amount of investment, for use in accelerating its growth, enhancing the speed and accuracy of its analytics offerings and Orchard Index scoring algorithm, and developing new solutions. Founded in 2018 ...
New Smart Eye Tech Taps Facial Recognition
Nov 27, 2024 · Swedish technology firm Smart Eye, the parent of Affectiva and iMotions, has released a new version of its advanced eye tracking solution, with updates including automatic profile selection and refined user recognition, enhancing ease of use and data integrity.
Daily Research News Online no. 37637 - Omnicom Agrees Deal to …
Dec 9, 2024 · Omnicom is to acquire The Interpublic Group, bringing together two of the globe's major marcoms players. The all-stock transaction is set to create the world's largest agency group, with more than 100,000 staff and combined revenue (2023) of $25.6bn, 57% of it from business in the US.
Ipsos Finds New President for US Public Affairs Unit
Nov 26, 2024 · Ipsos has appointed former Microsoft and IBM exec Julia Glidden as Group President of its US Public Affairs practice. She replaces interim leader Michael Link, who takes the new role of Chief Research and Operations Officer.
Daily Research News Online no. 37644 - New CEO at Amplified …
Dec 10, 2024 · Attention measurement pioneer Amplified Intelligence has appointed Anneliese Urquhart as CEO, taking over the role from founder Karen Nelson-Field. The two will work together to grow the company. Founded in 2017 by Nelson-Field, the company uses proprietary research methods, AI-powered tech and a ...